The info superhighway: for the people

TitleThe info superhighway: for the people
Publication TypeJournal Articles
Year of Publication1995
AuthorsShneiderman B
JournalCommunications of the ACM
Pagination162– - 162–
Date Published1995/01//
ISBN Number0001-0782

The opportunities are attractive, but some pavers of the Information Superhighway (ISH) are too eager to pour concrete. They risk making rough roads that will alienate the very users they seek. These technologically oriented ISH devotees may be building dramatic overpasses and painting stripes without figuring out where the highway should be going. I believe greater attention should be paid to identifying appropriate services, designing a consistent user interface, and developing a clearer model of the diverse user communities.